How do toys affect children’s identity?

Toys, and the way we play with them, act as a rehearsal for adulthood. Toys impact the identities of children by encouraging certain skills and traits. Traditionally (not to mention broadly) speaking, toys for boys have been focused on action and conflict, whereas toys for girls have usually been marketed as nurturing or beauty-related toys. It’s for this exact reason that children need to be exposed to a variety of toys. This is why the LEGO Group is committed to making play more inclusive by ensuring that children’s ambitions and playtime are not limited by gender stereotypes.

Do toys enforce gender stereotypes?

Toys influence the development, cognitive and social skills of children and can contribute to gender stereotypes. Stereotypically ‘feminine’ toys have in the past been related to nurturance, care, beauty and attractiveness, whereas stereotypically ‘masculine’ toys are usually focused around technology, competition, aggression, construction and action. These stereotypes can influence how children play, their behavior, and can even impact education outcomes, career pathways and interpersonal relationships. We at the LEGO Group are very aware of the power of gender stereotypes and that’s why every toy we make today, we make for every child. It is our mission to steer clear of stereotypes in both our product design and marketing. We hope you can see this approach in action on this page, as well as on our corresponding page. If you’d like to learn more, please refer to our joint research with the Geena Davis Institute on the subject . We also enjoyed reading this study by PNAS.

What are non-gendered toys?

Non-gendered toys are those which do not reinforce or reflect stereotypical ‘masculine’ or ‘feminine’ stereotypes. Either by the qualities they encourage, the skillsets they require, their color, their appearance, right down to the kids shown playing them on the packaging. Instead, they promote a range of interests and possibilities. We like to think that the biggest difference between our sets is simply the age range they are aimed at.

Do kids prefer gendered toys?

No boy is born with some kind of biological preference for blue things, as much as no girls are born with a preference for pink things. The gendering of those colors – and of toys in general – is a societal development. According to a study conducted by the LEGO Group, girls are slightly less restrained by typical gender biases than boys. 74% of boys compared to 62% of girls believe some activities are meant ‘just’ for girls, with others meant for boys. At the LEGO Group, we aim to break these gender stereotypes by encouraging kids to play with sets from all of the ranges we have to offer, for example, by categorizing our sets by factors such as age range, interest and price.

Are LEGO sets for girls or boys?

All LEGO toys are for all kids, however they identify themselves.

Is LEGO City for boys or girls?

Just like all our other toys, all LEGO City sets are for all kids, however they identify themselves.

Is LEGO Friends for boys or girls?

LEGO Friends is great for kids who like deep character development as a way to discover and explore their own personality and interests. That passion can be equally strong in all children.

Toys for Girls | Official LEGO® Shop CA

Toys for Girls

Searching for the best gifts for girls for an upcoming birthday, Christmas or special occasion? All LEGO® sets are for girls with something for all ages and every interest. If you are stuck for inspiration, discover some of the best toys for girls here.

Cool toys for girls

Mini Disney Sleeping Beauty Castle

Average rating4.9out of 5 stars

54.99 CAD

Simba the Lion King Cub

Average rating4.8out of 5 stars

24.99 CAD

Nook's Cranny & Rosie's House

Average rating4.9out of 5 stars

99.99 CAD

Ollivanders™ & Madam Malkin's Robes

Average rating4.7out of 5 stars

119.99 CAD

The Magical Madrigal House

Average rating5out of 5 stars

209.99 CAD

Castle Bed and Breakfast

Average rating5out of 5 stars

129.99 CAD

Aston Martin Safety Car & AMR23

Average rating4.5out of 5 stars

59.99 CAD

Yellow Delivery Truck

Average rating4.8out of 5 stars

129.99 CAD

Exclusives

Carl, Russell & Kevin

Average rating4.9out of 5 stars

24.99 CAD

Dragon Stone Shrine

Average rating4.6out of 5 stars

149.99 CAD

Red Double-Decker Sightseeing Bus

Average rating4.8out of 5 stars

39.99 CAD

The Never Witch's Midnight Raven

Average rating4.9out of 5 stars

129.99 CAD

Brick-Built Gru and Minions

Average rating5out of 5 stars

69.99 CAD

Ghost & Phantom II

Average rating4.7out of 5 stars

209.99 CAD

Mercedes-AMG G 63 & Mercedes-AMG SL 63

Average rating4.7out of 5 stars

59.99 CAD

The Windmill Farm

Average rating4.9out of 5 stars

69.99 CAD

If they’re into it, there’s a LEGO® world of it

From gaming to magic to fairy-tale heroes, we’ve got endless worlds for girls to create.

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Creative toys for girls

Whether it’s stunning wall art, funky storage spaces or even friendly bracelets, find sets that will get kids creating endlessly.

Learn more

Gifts for girls aged 6+

Creative Pets

Average rating5out of 5 stars

44.99 CAD

Retiring soon

Mirabel's Photo Frame and Jewelry Box

Average rating4.9out of 5 stars

39.99 CAD

Forest Animals: Red Fox

Average rating4.9out of 5 stars

64.99 CAD

Cozy House

Average rating4.9out of 5 stars

79.99 CAD

LEGO® Friends Toys for Girls

With complex and diverse characters, kids with all kinds of passions can dive into a world of storytelling with LEGO® Friends.

Learn more

Gifts for girls aged 6+

Mobile Tiny House

Average rating4.9out of 5 stars

84.99 CAD

Autumn's House

Average rating4.8out of 5 stars

89.99 CAD

Dog Rescue Center

Average rating4.7out of 5 stars

74.99 CAD

LEGO® City Toys for Girls

Let girls play out everyday stories and daring missions, and learn about the world around them in fun, exciting way with LEGO® City sets.

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Gifts for 5-year-old girls

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Retiring soon

Jungle Explorer ATV Red Panda Mission

Average rating4.4out of 5 stars

13.99 CAD

Yellow Construction Excavator

Average rating4.9out of 5 stars

69.99 CAD

Road Plates

Average rating3.5out of 5 stars

24.99 CAD

Downtown Streetcar and Station

Average rating4.9out of 5 stars

119.99 CAD

Seaside Harbor with Cargo Ship

Average rating4.9out of 5 stars

139.99 CAD

Yellow Mobile Construction Crane

Average rating4.9out of 5 stars

139.99 CAD

Downtown

Average rating4.7out of 5 stars

259.99 CAD

Yellow Delivery Truck

Average rating4.8out of 5 stars

129.99 CAD

Construction Steamroller

Average rating4.9out of 5 stars

13.99 CAD

Passenger Airplane

Average rating4.5out of 5 stars

149.99 CAD

LEGO® City Advent Calendar 2024

Average rating5out of 5 stars

39.99 CAD

Car Transporter Truck with Sports Cars

Average rating4.6out of 5 stars

129.99 CAD

Burger Truck

Average rating4.9out of 5 stars

24.99 CAD

Police Car

Average rating4.7out of 5 stars

13.99 CAD

Retiring soon

Jungle Explorer Water Plane

Average rating4.9out of 5 stars

24.99 CAD

Arctic Explorer Ship

Average rating4.8out of 5 stars

209.99 CAD

Robot World Roller-Coaster Park

Average rating4.9out of 5 stars

129.99 CAD

Red Double-Decker Sightseeing Bus

Average rating4.8out of 5 stars

39.99 CAD

Jungle Explorer Helicopter at Base Camp

Average rating4.9out of 5 stars

129.99 CAD

Penguin Slushy Van

Average rating4.9out of 5 stars

24.99 CAD

Gifts for Girls

Searching for exciting gift ideas for girls aged 18 months to 9 years old and up? Find the best LEGO® sets for girls right here…

Learn more

Top birthday gifts for kids aged 6+

Disney Princess Creative Castles

Average rating5out of 5 stars

44.99 CAD

Dog Rescue Center

Average rating4.7out of 5 stars

74.99 CAD

Sunflowers

Average rating4.5out of 5 stars

19.99 CAD

Retiring soon

Disney Celebration Train

Average rating4.9out of 5 stars

49.99 CAD

Roses

Average rating4.7out of 5 stars

19.99 CAD

Exclusives

Stitch

Average rating4.9out of 5 stars

12.99 CAD

The Frog House

Average rating4.9out of 5 stars

69.99 CAD

LEGO® Harry Potter™ Toys for Girls

We’ve been delighting young witches and wizards for over 20 years with our magical LEGO® Harry Potter™ sets.

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Gifts for girls aged 8+

Flying Ford Anglia™

Average rating4.7out of 5 stars

19.99 CAD

Hogwarts™ Castle Owlery

Average rating4.9out of 5 stars

59.99 CAD

Star Wars™ Gifts for Girls

Unlock the power of girls’ creative force as they role-play their own heroic adventures with LEGO® Star Wars™ sets.

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Gifts for girls aged 9+

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New

Jabba's Sail Barge™

649.99 CAD

New

Imperial Dropship vs. Rebel Scout Speeder

Average rating3out of 5 stars

54.99 CAD

Desert Skiff & Sarlacc Pit

Average rating3.4out of 5 stars

99.99 CAD

LEGO® Star Wars™ Advent Calendar 2024

Average rating4.3out of 5 stars

59.99 CAD

C-3PO™

Average rating4.7out of 5 stars

179.99 CAD

Exclusives

Clone Commander Cody™

Average rating4.9out of 5 stars

12.99 CAD

Captain Rex™ Y-Wing™ Microfighter

Average rating4.5out of 5 stars

16.99 CAD

Exclusives

Venator-Class Republic Attack Cruiser™

Average rating4.5out of 5 stars

849.99 CAD

Exclusives

TIE Interceptor™

Average rating4.4out of 5 stars

299.99 CAD

Ambush on Mandalore™ Battle Pack

Average rating4.6out of 5 stars

24.99 CAD

Retiring soon

Mos Eisley Cantina™

Average rating4.7out of 5 stars

499.99 CAD

Darth Maul's Sith Infiltrator™

Average rating4.5out of 5 stars

89.99 CAD

Imperial Star Destroyer™

Average rating4.7out of 5 stars

209.99 CAD

The Dark Falcon

Average rating4.8out of 5 stars

239.99 CAD

Hard to find

AT-AT™

Average rating4.1out of 5 stars

1049.99 CAD

Exclusives

Tusken Raider™

Average rating4.8out of 5 stars

12.99 CAD

Jedi Bob's Starfighter

Average rating4.6out of 5 stars

49.99 CAD

Millennium Falcon™

Average rating4.5out of 5 stars

1049.99 CAD

Boarding the Tantive IV™

Average rating4.7out of 5 stars

69.99 CAD

Exclusives

X-Wing Starfighter™

Average rating3.1out of 5 stars

319.99 CAD

LEGO® | Disney Sets for Girls

From classic stories to modern classics, discover LEGO® sets that are sure to bring the magic of Disney into any playtime.

Learn more

Gifts for girls aged 4+

Retiring soon

Exclusives

Snow White and the Seven Dwarfs' Cottage

Average rating4.8out of 5 stars

289.99 CAD

Disney Princess Creative Castles

Average rating5out of 5 stars

44.99 CAD

New

Disney Castle

Average rating4.8out of 5 stars

519.99 CAD

Animal Toys for Girls

From stripy tigers and mysterious sea creatures to ancient dinosaurs and magical dragons, there’s something here for every animal-loving kid.

Learn more

Space

Let’s go places

Toys for Girls

Cool toys for girls

Mini Disney Sleeping Beauty Castle

Simba the Lion King Cub

Nook's Cranny & Rosie's House

Ollivanders™ & Madam Malkin's Robes

The Magical Madrigal House

Castle Bed and Breakfast

Aston Martin Safety Car & AMR23

Yellow Delivery Truck

Carl, Russell & Kevin

Dragon Stone Shrine

Red Double-Decker Sightseeing Bus

The Never Witch's Midnight Raven

Brick-Built Gru and Minions

Ghost & Phantom II

Mercedes-AMG G 63 & Mercedes-AMG SL 63

The Windmill Farm

If they’re into it, there’s a LEGO® world of it

Creative toys for girls

Gifts for girls aged 6+

Creative Pets

Mirabel's Photo Frame and Jewelry Box

Forest Animals: Red Fox

Cozy House

LEGO® Friends Toys for Girls

Gifts for girls aged 6+

Mobile Tiny House

Autumn's House

Dog Rescue Center

LEGO® City Toys for Girls

Gifts for 5-year-old girls

Jungle Explorer ATV Red Panda Mission

Yellow Construction Excavator

Road Plates

Downtown Streetcar and Station

Seaside Harbor with Cargo Ship

Yellow Mobile Construction Crane

Downtown

Yellow Delivery Truck

Construction Steamroller

Passenger Airplane

LEGO® City Advent Calendar 2024

Car Transporter Truck with Sports Cars

Burger Truck

Police Car

Jungle Explorer Water Plane

Arctic Explorer Ship

Robot World Roller-Coaster Park

Red Double-Decker Sightseeing Bus

Jungle Explorer Helicopter at Base Camp

Penguin Slushy Van

Gifts for Girls

Top birthday gifts for kids aged 6+

Disney Princess Creative Castles​

Dog Rescue Center

Sunflowers

Disney Celebration Train​

Roses

Stitch

The Frog House

LEGO® Harry Potter™ Toys for Girls

Gifts for girls aged 8+

Flying Ford Anglia™

Hogwarts™ Castle Owlery

Star Wars™ Gifts for Girls

Gifts for girls aged 9+

Jabba's Sail Barge™

Imperial Dropship vs. Rebel Scout Speeder

Desert Skiff & Sarlacc Pit

LEGO® Star Wars™ Advent Calendar 2024

C-3PO™

Clone Commander Cody™

Captain Rex™ Y-Wing™ Microfighter

Venator-Class Republic Attack Cruiser™

TIE Interceptor™

Ambush on Mandalore™ Battle Pack

Mos Eisley Cantina™

Darth Maul's Sith Infiltrator™

Imperial Star Destroyer™

Disney Princess Creative Castles

Disney Celebration Train

Disney Princess Creative Castles